Terms and Conditions (Services)

1. Who we are

These Terms and Conditions ("Terms") apply to services provided by Gal Shlomai, trading as Advertising Precision ("we", "us", "our").

Email: business@advertisingprecision.com
Address: 3 Whitebridge Court, Newcastle, NE3 2DL, UK

2. Services

We provide digital advertising and related marketing services, which may include:

• paid advertising strategy and management (including Google, Meta, TikTok, Reddit and other relevant channels);
• audits, growth plans, consulting and advisory services;
• campaign setup, optimisation, reporting, testing and related implementation support.

The exact scope, deliverables, fees, timelines and any performance targets (if agreed) are set out in writing (proposal, statement of work, order form, invoice, or email confirmation).

3. Basis of engagement

By accepting a proposal, paying an invoice, or instructing us to start work, you agree to these Terms.

If there is any conflict between these Terms and a written proposal/SOW signed or accepted by both parties, the signed/accepted proposal/SOW will take priority only for that conflict.

4. Client responsibilities

You agree to:

• provide accurate information and timely instructions/feedback;
• provide and maintain required access to platforms, accounts, websites, analytics, and tools;
• ensure your products/services, claims, website content, and creatives comply with applicable laws and platform policies;
• be responsible for follow-up speed, lead handling, sales process and close rates;
• promptly approve or reject creatives, budgets, and strategy recommendations.

Delays in your approvals, access, content, or decisions may delay delivery and affect performance outcomes. We are not responsible for those delays or impacts.

5. Fees, billing and payment

• Fees are as stated in your proposal or invoice.
• Unless otherwise agreed in writing, invoices are due within 7 days of issue.
• Ad spend/media budget is separate from our fees unless explicitly stated otherwise.
• We may pause work for overdue invoices.
• Late payments may incur reasonable recovery costs and statutory interest where legally permitted.
• Fees paid are non-refundable except where required by law or expressly agreed in writing.

6. No guarantee of results

You acknowledge that marketing outcomes depend on variables outside our control (market conditions, competition, seasonality, platform changes, website quality, offer strength, sales process, lead response times, budgets, and data quality).

Accordingly, we do not guarantee specific results, including but not limited to:

• lead volume or lead quality;
• ROAS, CAC, CPL, revenue, profit, or growth rate;
• account approvals, disapprovals, or platform algorithm behavior.

Any forecasts, examples, benchmarks, or projections are estimates only and not guarantees.

7. Platform and third-party risk

We are not liable for third-party platform actions, outages, API issues, policy changes, account suspensions, rejected ads, attribution changes, or other external disruptions involving providers such as Google, Meta, TikTok, Reddit, hosting providers, analytics tools, CRM tools, or similar services.

8. Intellectual property

• You retain ownership of your pre-existing IP, brand assets, business data, ad accounts and pixels.
• We retain ownership of our pre-existing IP, methods, templates, frameworks, processes and know-how.
• Subject to full payment, you receive a non-exclusive licence to use deliverables we create for your internal business purposes.
• You may not resell, sublicense, or commercially redistribute our proprietary frameworks/templates unless agreed in writing.

9. Confidentiality

Each party agrees to keep confidential information private and to use it only as needed for the business relationship, unless disclosure is required by law or regulatory obligation.

10. Data protection

Each party will comply with applicable data protection laws, including UK GDPR and PECR where relevant. Our handling of personal data is described in our Privacy Policy.

Where we process personal data on your behalf as a processor, you remain the controller unless otherwise agreed in writing.

11. Warranties and disclaimers

To the maximum extent permitted by law:

• Services are provided on an "as is" and "as available" basis.
• We disclaim all implied warranties, including fitness for a particular purpose and non-infringement, except where such disclaimers are prohibited by law.
• You are solely responsible for final approval of ads, claims, landing pages, legal text, and business compliance.

12. Limitation of liability

To the fullest extent permitted by law:

• We are not liable for indirect, incidental, special, consequential, exemplary or punitive damages, including loss of profit, revenue, goodwill, data, business opportunity, or anticipated savings.
• Our total aggregate liability arising out of or related to the services is limited to the total fees paid to us by you in the 3 months immediately preceding the event giving rise to the claim.
• Nothing in these Terms excludes or limits liability that cannot legally be excluded, including liability for fraud or fraudulent misrepresentation, or death/personal injury caused by negligence where applicable.

13. Indemnity

You agree to indemnify and hold us harmless against claims, losses, liabilities, costs, and expenses (including reasonable legal fees) arising from:

• your products/services, business operations, or customer disputes;
• your website/app content, ad claims, or legal/regulatory breaches;
• your breach of these Terms or applicable laws/platform policies;
• unauthorized use of third-party IP in assets you provide.

14. Term, pause and termination

• Either party may terminate with 14 days' written notice unless a fixed term is agreed.
• We may suspend or terminate immediately for material breach, non-payment, illegal conduct, abusive behavior, or significant compliance risk.
• On termination, all outstanding fees for work performed up to termination become immediately payable.
• We may retain work product until undisputed outstanding invoices are paid in full (where legally permitted).

15. Force majeure

Neither party is liable for delay/failure caused by events beyond reasonable control (including outages, cyber incidents, acts of government, labor disputes, natural disasters, or network failures).

16. Non-solicitation

During the engagement and for 6 months after termination, you agree not to knowingly solicit for employment/contract any team member or subcontractor directly involved in your account without written consent.

17. Changes to Terms

We may update these Terms from time to time. The latest version posted on our website applies from its stated effective date.

18. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales. The courts of England and Wales will have exclusive jurisdiction, except where mandatory consumer laws require otherwise.

19. Contact

For service or legal notices, contact:

business@advertisingprecision.com
3 Whitebridge Court, Newcastle, NE3 2DL, UK